Stella McCartney

We all know that the really big fashion guns are the ubiquitous types with vowels at the ends of their names. A,E,I,O, U…okay and sometimes y. Gucci, Armani, Chloe, Dolce and Gabanna, Versaci….McCartney?  Despite the criticism that Stella McCartney has received for attaining her success due to nepotism she has actually been in the fashion industry for over 10 years trying to make her name hers.  She got her first break in 1997 in the Paris house of Chloe and went on to work with the Gucci Group in 2001.  In 2003 came the launch of her signature fragrance which was initially restricted to the Victoria’s Secret Beauty line, but has since hit the shelves of other retailers.  At this time she became eco-friendly and left Gucci due to their work with animal products and went solo to launch her first line. Only in the past few years have we really been seeing her come into her own.  Her own can be seen as some of the more timeless pieces both on today’s runway and in retailers.  She has a classic rock star glam look, that is tailored by day and bohemian and casual for evening and weekend wear. You will find loose silk chiffon blouses paired with tapered jeans for her casual look, and fitted suits and tops for day wear in fabrics that work with you.  Her style is trendy, elegant, comfortable, and versatile and it is these qualities that is rocketing her current success. Not only are her pieces wearable off the runway, but this business savvy women has also marketed her products to the affordable demographic with lines being released in both Target and H & M retailers.  Whether she got here through nepotism or not, it goes without saying that this rock star baby has come into her own and proven herself as a beginner icon in the fashion world.  In March 2008 look for the release of her handbag line with LeSportsac.



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